Recruiting and organising

Organising and recruitment work builds the capacity of your branch or local association (LA). A coordinated effort to increase membership density through recruitment and retention will pay off in every area of the union's activity.

This increase in membership and membership involvement will bring an improved ability to identify workplace concerns, greater credibility with management and will contribute to the development of new activists. Below are a series of short guides to help you develop and implement a successful recruitment strategy.

Putting together a recruitment strategy:

Planning a recruitment campaign:

Recruitment campaign checklist:

Finding non-members:

Workplace mapping:

Ensuring recruitment of new staff - a checklist:

How to approach a potential member:

How to answer the 'why join' questions:

Being a successful door-knocker:

Running recruitment stalls:

Activist experience - Recruiting stories:

Activist experience - Door knocking:

Targetting specific groups of staff

Last updated: 31 July 2015